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PLUMBAGO

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Branding & Illustrations:

Delia Albarrán

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Plumbago is a mediterranean restaurant in Mexico City. A corner designed to savor art and get away from the hustle and bustle of the city. The task was to create a visual identity inspired by its name. Plumbago is a specie of herbaceous plant, and one of its most common color is blue. The result is an identity that reflects the minimalist architecture while incorporating a dynamic touch inspired by the flower. The logotype features a modern, elegant typeface, and the symbol is fully inspired by the flower, complemented by a more organic illustration system that supports other brand applications.

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